At Star Direct, the only political party we care about is your victory party.
Civil societies, NGOs, and political organizations often have a hard time trying to reach the masses. The high cost of advertising and dealing with the frustrating red tape of the USPS bulk mailing rules & regulations are some of the things that we eliminate. And we’ll give you 15% off your first job.. how’s that for an economic stimulus?
Among the many other reasons why we should be your Direct Mail provider is that we have developed customized duplicate mail eliminating software to ensure maximum cost efficiency for our clients. Say no to mail duplicates!
Need a direct mail campaign for your organization done pronto? Rush jobs are our specialty! We can process over 50,000 pieces per hour and mail up to a million pieces within 24 hours!
Star Direct Mail is a running mate you can rely on for all your political & advocacy needs, at a price that lets your message get more traction within the electorate - translating to more votes on election day! An organization or politician simply needs to single out the group of people they want to reach- and we can even help you with that too.
Star Direct will effectively deliver the message to the target audience. Our loyal clients range from federal government bureaus inside the Beltway.. on down to NGOs on Main Street, all of whom trust Star Direct Mail each year as the “go to” partner for their printing and mailing; and politicians at the national, state, and local level have been trusting Star Direct to get the message out with precision during their election cycles for the past 25 years.
We’re a family-owned business and we also care about helping those with less marketing resources get more bang for their buck.
Smaller groups and politicians reap the benefits of our systems, experience, and industry clout, which affords them the opportunity to market like the big guys- well within their budget.
The Executive Vice President of Marketing for the large national chain Staples, Shira Goodman, was recently quoted, “We track Return on Investment (ROI) on everything, and we consistently find that our direct mail pays off. In addition, part of the beauty of direct marketing is you can constantly think of new ideas and concepts and test them.”
According to a recent Adage article, “direct mail is 10 to 30 times more effective than email.”
In fact, direct mail response rates have been relatively stable since 2010. Additionally, when comparing response rates in the same study, 34 out of 1,000 customers responded to direct mail marketing while just 1 out of 1,000 customers responded to email.
For political candidates the figures trend even much more in favor of Direct Mail than the statistics above, whereas many of the people who show up at the voting booths, such as the elderly and other segments of the population who vote, simply don’t use email at all.
The preferred course of action is a smartly devised multichannel communication plan, combining digital channels with direct mail. This approach surrounds the target audience with your brand messages online, and with traditional media exposure such as Direct Mail.
We’re ready to help you get noticed.
With the latest equipment, our printing and mailing capabilities are expertly handled at our state-of-the-art 15,000 sq. ft. Mail Fulfillment Facility. Then add another ingredient into the mix.. it’s Star Direct Mail’s caring team that makes a real difference.
Star Direct. It’s a landslide victory.